Pre-orders start today, with Cheryl Cole tickets thrown in for good measure
Independent British retailer Phones4U has announced that it'll be launching the LG Optimus 4X HD in the UK later this month, and that it'll start taking pre-orders from today. The 4X HD is LG's international flagship for 2012, with a 4.7-inch True HD IPS display, a quad-core NVIDIA Tegra 3 CPU, running Android 4.0 and LG's new Optimus UI 3.0.
Phones4U will make the phone available from Aug. 27 on a wide range of tariffs on leading UK mobile networks. If you want a free 4X HD, you'll be able to get one on contracts starting at £26 per month. SIM-free prices aren't available just yet, but based on European prices, we can probably expect something in the £450-500 area. The black version of the phone will be offered initially, followed at a later date by the white model.
To sweeten the deal, Phones4U is also offering the first 50 pre-orderers a pair of tickets to see British singer Cheryl Cole perform live this Autumn at the LG Arena in Birmingham. P4U points out the tickets are worth £100, presumably so you know where to set your eBay starting price.
In any case, it's good to see the 4X HD getting a wider European release, following its debut in Germany a few months back. LG's definitely upped its game in the past few months, and the 4X is a phone that deserves the chance to succeed. For more, check out our initial review of the handset, linked below.